SEO and Content Strategy

Target what you can actually win, not the terms everyone wants

Technical SEO, keyword research grounded in who currently ranks, and a content plan built around queries a site like yours can realistically reach.

Most SEO plans fail at the first step by targeting head terms owned by publishers with twenty years of authority. We look at who actually holds page one for each candidate query and tell you honestly which ones are reachable and which are not. Then we fix the technical side, because a site search engines cannot read properly will not rank whatever you publish, and build a content plan around the queries with real commercial intent that are genuinely winnable.

What is included

• Technical audit covering crawling, indexing, canonicals and structured data
• Keyword research assessed against who currently ranks
• An honest difficulty verdict on every target, including the ones to skip
• Content plan mapped to commercial intent, not just search volume
• Internal linking structure so pages support each other
• Search Console setup and ongoing tracking

What you receive

• A written technical audit with prioritised fixes
• A keyword map with difficulty assessments
• A content plan with briefs
• Tracking so you can see what moves

Who this is for

Businesses publishing content that nobody finds, and sites that have never been audited technically.

What you get

A realistic plan, and the technical foundation for it to work.